What do we need to do to show their PPC data on the Dashboard?

It is simple. We need to have an active Google Adwords and Google Analytics account running for a specific website and we need to link both of those accounts in the Dashboard. 

To link your AdWords Account follow these steps:

  1. Go to the Campaign you want to link your AdWords to
  2. Under the Campaign, go to Settings, then Integrations
  3. On the left side, either click Add New to add a new account or Select the AdWords account from the dropdown
  4. Select the Campaign from the dropdown
  5. Click Save Changes

Your AdWords account should now display in the PPC section of the campaign.

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